We've seen cellphones and small cameras sent above the atmosphere before, but this is the first DSLR that we've heard about.
There's currently a bit of a trend of sending cameras into space. Usually, you load up a protective case with a cheap cellphone or compact camera and a GPS transmitter, and then you send it into the sky on a weather balloon. Once it gets high enough into the vacuum, the balloon pops, and the whole unit hurtles to the ground, eventually slowed by the parachute. Then you just follow the GPS signals to find it, and grab your awesome images.