Sandro Baebler, a portrait, editorial, and advertising pro based in Zurich and New York, prefers black and white for many reasons, but mostly for its timelessness. After all, the portraits we recognize as being "great" since the birth of photography are predominantly monochrome. "Also," he says, "black and white conveys more about the qualities of light." When the subject is well lit, "the interplay of light and shadow in black and white can create a more powerfully three-dimensional effect. Color, on the other hand, can lack dimension," he adds.