This Is How You Create a High-End Photograph of a Bottle of Wine

Lots of lights and careful attention to detail

High-end product photography is an interesting sub-genre. Often, shots are meant to look as clean, simple, and elegant as possible, but that can require lots and lots of preparation and setup. In this video, (which was made as a promotional tool for Broncolor who didn't pay us to show it), Karl Taylor goes through his setup for what ultimately looks like a pretty simple shot of a bottle of wine.

As you can see from the video, you have to pay attention to a ton of different aspects from the color and placement of the lights in the background to the shapes of the highlights on the bottle itself. This kind of photography definitely isn't my strong suit so it's always fascinating for me to watch people who truly understand the process.