Obviously, this is going to be an interesting event, and I am looking forward to seeing it in Tokyo, since I have seen hardly any of the selected books in person. Beyond that, though, I wonder what this event represents about our consumption of photography, and how this might be changing. After a rush to all things digital, it seems only natural that photography audiences would "return" to the physicality of books, and celebrate them in intimate gatherings like 10x10, or the book meetups that I sometimes hear about. Perhaps these gatherings are more significant than the books themselves—after all, you can look at photobooks until your eyes bleed on those crazy websites! I can't really explain this here, but sometimes I'm convinced that our Facebook-centric model of online interaction, which seems as codified as ever, has actually made it more difficult to meet people through the internet—IRL, that is. This is an important task of technology, and we shouldn't feel any shame about asking the not-yet-forgotten book to pick up the slack.