Can More Photos Save Celebrity Magazines?
The recession and changing media landscape have been putting the hurt on celebrity magazines like US Weeky and In Touch, or so says Mark Pasetsky, former editor in chief of Life 3) NOT ENOUGH PHOTOS.
](http://stateoftheart.popphoto.com/.a/6a00d83452517869e20115706d3067970b-pi/) The recession and changing media landscape have been putting the hurt on celebrity magazines like_ US Weeky_ and_ In Touch,_ or so says Mark Pasetsky, former editor in chief of Life & Style magazine, in this interesting piece of punditry. He notes that escapist fare like this should be getting more popular during the recession, not less. He lists three reasons for the sinking audiences and poor business results: 1) Too many staffers doing narrowly categorized jobs when they should be multi-tasking; 2) competition from celebrity bloggers, like Perez Hilton; 3) NOT ENOUGH PHOTOS. Those long 150 word stories? Not for the Twitter generation. Get it down to 140 characters….and make the magazine 90 percent pictures. What do you think of his take on the subject? -David Schonauer