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From: www.photokaboom.com, read the full post here

There are two things you can’t do in the sun:
1) You can’t blur motion.
In the sun, at ISO 100, your exposure would be about 1/60th of a second at f/22.
If you shift the shutter speed to 1/15th of a second, there’s too much light.
2) You can’t blur the background.
Again, in the sun, at ISO 100, your exposure would be about 1/60th of a second at f/22.
At f/22, there’s lots of depth-of-field.
If want less depth-of-field, and shift the lens opening to f/4, there’s too much light.

Solution:
Block some of the light that’s entering your lens.
Get a 3-stop neutral density filter.
The filter is like putting sunglasses on your camera.