To: POP Editor
Subject: What are you waiting for?
Concerning the title of your magazine ‘Popular Photography &
Imaging’, I haven’t seen an article or review of a film camera or a
film-related article in a L-O-N-G time. No more darkroom tips
either? The magazine is bursting with software and digital add-ons. I
know film has taken a back seat to digital, but the history of the
magazine is photography. Digital is not the art and craft of
photography. It’s the current generations’ answer to instant
gratification. So, what are you waiting for? Go ahead and rename
it ‘Popular Imaging’. You know you really want to!