There's currently a Kickstarter going on to help the product get funding, something Custom SLR has had success with in the past. You can get more info over there. Your purchase gets you three, but I'd prefer if I could just get all black rather than a clear and a red. I'm a curmudgeon, though. Also, $5 per dot seems a little steep for something so small, especially if you're tough on your gear and they're always getting scraped off your camera and lost.