Though this sample size is very small, it is foreseeable that with a large enough data set, perhaps gathered through some consumer interface (i.e. Facebook), someone could use this information and develop an imaging application that sifts through, and even sequences, “best” news images. Imagine an app that in the aftermath of a breaking news event, determines which of the available images leads. Digital newsrooms have come a long way from the era of print when reader response came a day late via snail mail; now they can instantly react to instant feedback—that is, clicks and comments. Knowing in advance through mass data what will work and what won’t, could take it a majorly disruptive step further. Would publishers and shareholders continue to bank on human instinct? What kind of echo chamber might we find ourselves in otherwise?