Nikon

Today is a good day to be a Nikon shooter. As if the new flagship full-frame D4 were not enough, Nikon also announced the release of an affordable “G” series 85mm lens.When we first got our hands on Nikon’s 85mm f/1.4G lens back in the fall of 2010, we were blown away by the overall quality and sharpness of the glass. Unfortunately, at $1700, the lens was out of reach for many photographers. Enter its $500 kid brother, the Nikon 85mm f/1.8G.

Also See: Camera Test Nikon V1 ILCWith ILCs from Panasonic, Olympus, Samsung, and Sony getting lots of attention, it was only a matter of time before one of the Big Two, Canon and Nikon, got in the interchangeable-lens compact game. Nikon has jumped in first with its Nikon 1 system.

Nikon announced the newest iteration of its flagship speedlight today, in the form of the Nikon SB-910. While it’s physical flash output and specs haven’t change much, compared to its predecessor, the SB-900, the biggest updates come in the form of increased durability and an improved user-interface.

26 year-old Chikara Fujita has the very interesting job of designing cameras for Nikon in Japan. Specifically, he's responsible for the slick CoolPix P300 compact. Nikon put together a video profiling the industrial designer and giving a small glimpse into their design process.