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May 17, 2008
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Ritz Launches Special-Edition Green Nikon Coolpix S52

The camera store chain will sell a Special Edition Eco-Green Nikon Coolpix S52 that comes with a 1.91-ton carbon offset.


April 22, 2008


Ritz Launches Special-Edition Green Nikon Coolpix S52
Click photo for more images of the Special Edition Nikon Coolpix S52.

To celebrate Earth Day, Ritz Camera has announced that it will sell a special edition of Nikon's 9-megapixel Coolpix S52 ultracompact camera. The "Eco-Green" S52 has an attractive green finish, and each time one is purchased, Ritz will buy a 1.91-ton carbon offset from Carbonfund.org. Carbon offsets are activities, such as reforestation, that reduce carbon dioxide emissions by an estimated amount, in order to counterbalance the carbon dioxide released into the atmosphere through fossil fuel use. Carbonfund.org estimates that 1.91 tons are equal to the average American's monthly carbon "footprint," the amount of carbon dioxide generated through energy consumption.

The special edition Eco-Green Nikon Coolpix S52 will be available in May 2008, exclusively from Ritz Camera, for $249.95. More information about the camera and the carbon-offset program is available on Ritz's Web site.


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