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New Futuristic "Slit & Frame" Design
Along with its technical innovations, the new PowerShot SD430 Digital ELPH Wireless sports a snazzy new design with sharp edges, a soft sloping shape and a blinking blue light visible from the front or rear of the camera to indicate when wireless transmission is occurring. The SD430 model's new "Slit & Frame" design splits it into a camera section and an antenna section suggesting the elegance of the DIGITAL ELPH line with the high-tech innovation of its wireless capabilities.
Same Powerful Core Technology
Featuring the already proven 1/2.5-inch 5.0 megapixel CCD sensor from the Digital ELPH SD400 and SD450 models, the SD430 uses many of the same key imaging features including an ultra-small, high-quality 3X optical zoom lens which uses two "UA" glass-mold aspherical lenses. The SD430 Digital ELPH Wireless features Canon's exclusive Intelligent Orientation Sensor/9-point AiAF autofocus system that allows the camera to automatically detect vertical or horizontal direction and accurately detect and focus on subjects within the 9-point focusing frame.
DIGIC® II Image Processing Technology- Hi-Speed USB 2.0
True to the PowerShot tradition, the SD430 Digital ELPH Wireless digital camera has many of the latest advances in Canon technology including the proprietary DIGIC II imaging processor. The processor enhances picture definition, vibrancy and quality, while helping increase the speed of the cameras' startup, autofocus, shutter response, playback and image processing speed while reducing power consumption by 35% compared to the original DIGIC chip. If the user would like to send their images over a wired connection, image transfer speed is accelerated (when used with a USB 2.0 compatible computer, printer or other peripheral), thanks to the inclusion of a Hi-Speed USB 2.0 port. The USB 2.0 port is backwards compatible (at no increased speed) with computers featuring standard USB 1.1 connections.
Print Photos in Seconds
Like all PowerShot digital cameras, the SD430 digital camera works seamlessly with Canon's petite SELPHY Compact Photo Printers — an essential PowerShot accessory. Consumers connect their PowerShot digital camera to a SELPHY printer — such as the new SELPHY CP510, CP710 and CP600 models — press the lighted Print/Share button, and within secondsi images emerge. Presto! It's that simple. Canon's SELPHY Compact Photo Printers are PictBridge compatible. They work with PictBridge enabled digital cameras and offer excellent image quality and ease-of-use, especially when paired with a Canon digital camera. At 28 cents-per-printii, printing photos directly from a digital camera is both easy and affordable.
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