A combination of high-speed cameras, incredible lenses, and a custom designed rig make for some glorious slow motion ads.
Have you ever wondered how they make those utterly stunning slow motion splashes you see in advertisements? It turns out it's not CGI (well, not all of it), but rather an incredible German production company, with some of the most incredible gear we've ever seen. The show reel below is for The Marmalade, a group of specialists that combine fabrication, production, video, miniatures, and CGI to create ads like you can see above.
