How to Get 'Real' B&W Look from Color Photos
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Convert to Black-and-White:
Step 4
CONVERTED TO BLACK-AND-WHITE, this image looks a little too dark, so now's the time to get the brightness and contrast where you want it. Use your favorite method or go to Image > Adjustments > Levels. Grab the middle gray slider and move it to the left to brighten the midtones. While you're there, give the white slider a tiny tweak to the left to brighten the highlights.

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